Cars24 scraps all job titles, grades and bands under new 'Flatland' AI-era operating model
The Gurugram-based used-car platform has given every employee a single 'Builder' designation, eliminating traditional hierarchy. The move shifts authority from rank to ownership, reflecting a broader push to flatten structures as AI reshapes work. Leadership argues 'people mistake position for contribution.'
Cars24, the Gurugram-based used-car platform, removed all job titles, grades and bands, giving every employee a single 'Builder' designation under a new AI-era operating philosophy called Flatland, shifting authority from rank to ownership.
Why this matters
Cars24 follows recent moves like decoding its 40% under-range auction bids with a structural overhaul, betting that a flat, ownership-driven org can move faster as AI reshapes used-car retail work.
Retail-company signals accelerating at +531900% QoQ.