Campa gains 7-8% share in India’s fizzy-drinks market, tightening pressure on Pepsi

Reliance Consumer Products’ Campa is expanding through aggressive pricing, higher trade margins and Reliance Retail distribution. Coca-Cola remains the market leader at an estimated 40-42% share, while Pepsi holds 28-30% as Campa’s rapid gains reshape the carbonated-drinks category.

— Filed Tue, 21 Jul, 2026, 17:06 IST · Source NDTV Profit · Updated

Reliance Consumer Products’ Campa has captured an estimated 7-8% of India’s carbonated-drinks market through aggressive pricing, higher distributor margins and Reliance Retail distribution. Coca-Cola leads with 40-42% share, while Pepsi holds 28-30% and faces sharper pressure.

Why this matters

No related recent signals were provided. Campa’s rapid share gain introduces greater pressure on Pepsi while Coca-Cola retains a clear lead in India’s carbonated-drinks category.

Retail-brand signals are accelerating, up 337000% QoQ.