Blinkit outpaces Zepto on profitability despite lower orders per store
Brokerage reports show Blinkit hitting adjusted EBITDA breakeven while Zepto stays loss-making, driven by higher basket values (₹530 vs ₹357), ad income and stronger take rates—proving busier stores don't guarantee bigger profits in India's quick-commerce race.
Brokerage reports show Blinkit outpaces Zepto on profitability despite lower order throughput, driven by higher basket values, ad income and stronger take rates, reaching adjusted EBITDA breakeven while Zepto remains loss-making in India's quick-commerce race.