BharatPe launches 'Maha Kumbh Shield' to insure UPI payments during Mahakumbh 2025

BharatPe rolled out 'Maha Kumbh Shield' in Prayagraj, protecting UPI transactions up to INR 25,000 against fraud during Mahakumbh 2025. The plan is free for the first month, then Rs 19 monthly, with 24x7 support and roughly 10-day claims reimbursement.

— Filed Wed, 15 Jul, 2026, 11:06 IST · Source Times of India · Business · Updated

BharatPe launched 'Maha Kumbh Shield' protecting UPI transactions up to INR 25,000 against fraud during Mahakumbh 2025 in Prayagraj. Free for first month, then Rs 19 monthly, with 24x7 support and ~10-day claims reimbursement.

Why this matters

BharatPe continues expanding UPI-linked offerings, following its Flex credit-on-UPI line backed by Yes Bank. The fraud-insurance push comes amid leadership changes and a FY27 IPO drive.

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