Bata bets on premium mix and e-commerce to revive growth after soft Q2FY26

Bata India is leaning on premiumisation and accelerated online sales to rebuild momentum following a weak Q2FY26. Management frames a higher premium product mix and e-commerce expansion as the primary levers for recovery in coming quarters.

— Filed Tue, 28 Oct, 2025, 15:00 IST · Source CNBC-TV18 · Retail · Updated

Bata India is pushing premiumisation and e-commerce expansion to revive growth after a soft Q2FY26. Management sees a higher premium product mix and accelerated online sales as the key levers to improve momentum in coming quarters.