Bajaj Auto plans two Chetak launches as it scales exclusive EV retail network
Bajaj Auto will introduce two Chetak electric scooters in the next six months while expanding its store-led EV strategy. About 80% of Chetak sales already come from 550 exclusive outlets, as the company targets market leadership without compromising profitability.
Bajaj Auto aims to lead India’s electric-scooter market while protecting margins, with two Chetak launches due within six months. It will expand its Chetak-exclusive store-led model, develop electric motorcycles and pursue lithium-ion e-rickshaw opportunities.
Why this matters
The EV retail push follows Bajaj Auto's record Q1, when profit rose 46%, revenue reached ₹21,689 crore and exports topped 7 lakh units, extending a pattern of growth alongside network expansion.
Retail-company signals are accelerating, up 961900% QoQ.