Apple lifts India MacBook and iPad prices 20-42% as memory chip squeeze bites
Apple has repriced its India lineup sharply higher, with the 13-inch iPad Air jumping 41% to Rs 1,19,900 and MacBook Pro M5 Pro climbing to Rs 2,99,900 from Rs 2,49,900. The hikes pass through DRAM and NAND cost inflation driven by AI data centre demand, with suppliers like Micron now running at 86% gross margins.
Apple has raised MacBook and iPad starting prices in India by 20-42% due to memory chip shortages driven by AI data centre demand. iPad Air jumps 41% to Rs 1,19,900; MacBook Pro M5 Pro rises to Rs 2,99,900.
Why this matters
Third India pricing action in quick succession, after 20-42% Mac/iPad hikes and a Rs 1.7 lakh jump on the 16-inch MacBook Pro M5 Max, all tied to AI-driven memory cost surge.
Retail-brand activity steady at 1,944 signals over the last 90 days.
Also reported by
- YourStory — Same time