Apple leads gadget price climb in India as DRAM/NAND squeeze hits every tier
Smartphone, laptop and tablet prices have moved up across budget and premium shelves in India, with Apple's latest revisions extending a broader trend. Memory chip shortages — chipmakers reallocating capacity to AI data-centre demand — combined with rupee depreciation are pushing landed costs higher.
Smartphone, laptop and tablet prices in India have risen across budget and premium tiers, driven by a global DRAM/NAND shortage as chipmakers favour AI data-centre demand, plus rupee depreciation. Apple's recent price revisions extend the trend.
Why this matters
Extends Apple's overnight India price hike on MacBooks, iPads, Apple TV and HomePod, which cited AI-driven memory cost surges. The new revisions confirm the squeeze is now spreading beyond Apple to broader gadget tiers.
Retail-brand activity steady at 1,985 signals over the last 90 days.