Apple flags global price hikes as AI-driven memory chip crunch squeezes iPhone margins
CEO Tim Cook has signalled unavoidable price increases across Apple's product line as DRAM and NAND costs surge on AI demand. Implications for India are direct: iPhone pricing could reset upward, while Tata's Tamil Nadu iPhone assembly faces component-supply pressure that has already raised shutdown concerns.
Apple CEO Tim Cook signals unavoidable price hikes across products due to surging memory and DRAM chip costs from AI-driven demand. Relevant to India retail given iPhone pricing and Tata's Tamil Nadu iPhone factory shutdown threat.