Amazon Now targets quick commerce leadership with 1,000+ dark stores across 100+ cities
Amazon India chief Samir Kumar signals aggressive long-term play in quick commerce, with Amazon Now currently processing 450-500K daily orders versus Blinkit's 3M+. Expansion plan targets 100+ cities and 1,000+ dark stores, doubling current footprint of 500, amid 25% MoM order growth and intensifying price wars with Zepto and Swiggy Instamart.
Amazon India chief Samir Kumar says Amazon Now aims to lead quick commerce, expanding to 100+ cities and 1,000+ dark stores, currently doing 450-500K daily orders versus Blinkit's 3M, signaling long-term investment despite intensifying price competition.