Air India tests unbundled no-meal fares across 20 domestic sectors
Tata-owned Air India is evaluating 'light' Economy tickets that strip out meals on roughly 20 domestic routes, pricing them lower to chase ancillary revenue and defend share on price-sensitive sectors against IndiGo's lean fare model.
Tata-owned Air India is evaluating unbundled 'light' fares across nearly 20 domestic sectors, starting with optional no-meal Economy tickets at lower prices, aiming to boost ancillary revenue and stimulate demand on price-sensitive routes.