Aditya Birla Health launches Activ Yuva, tying sleep, steps and diet to insurance rewards
Aditya Birla Health Insurance's new youth-focused Activ Yuva plan links wellness behaviours — 7,500+ daily steps, 7-8 hours sleep, 250-calorie diet tracking — to HealthReturns rewards, offering unlimited sum insured, 11x sum growth over 11 years, 5x OPD cover and worldwide maternity benefits.
Aditya Birla Health Insurance launched Activ Yuva on 12 May, a youth-focused plan linking wellness behaviours (diet, 7,500+ steps, 7-8 hours sleep) to HealthReturns rewards, with unlimited sum insured, 11x sum growth, 5x OPD cover and worldwide maternity benefits.