NSE-listed Madhavbaug has rolled out FoodRx, a high-protein, high-fibre ready-to-cook Indian food range built on 18 years of patient data from 10 lakh patients. Distribution spans 350+ clinics, 4 hospitals, its own site, Amazon and Flipkart — a rare clinic-to-marketplace omni play targeting India's 10 crore diabetics and 5.8 crore heart patients.

The Hindu BusinessLine · 6/2/2026, 2:26:38 PM